Use cases
Moments worth a letter.
A letter works best when there is a real reason to write. Here are the moments teams use most.
Win new business
Write to the accounts you most want to land, with a real reason that is about them.
Funding round
Congratulate them on the raise and offer help with what comes next.
New role
Welcome a new VP in their first 90 days, when they choose their tools.
Before a meeting
Land a letter the morning of a first call so they arrive warm.
After an event
Follow up on a conference conversation while it is still fresh.
Closed-lost revisit
Reopen a lost deal six months later with what has changed.
Renewal
Thank a customer a month before renewal, with a recap of results.
After a demo
Recap the demo with the one thing they cared about most.
New office
Notice an expansion and connect it to how you help.
Content they made
Respond to a podcast, post or talk with a genuine take.
Pick a moment. Write the letter.
Your first 3 letters are free.